PureColor Solution-Dyed Fiber Historically, solution-dyed carpet was a premium, only something a consumer could have if they were willing to pay for it. Modern manufacturing technology and logistics keep PureColor affordable for any homeowner. Our product stays within the four walls of our state of the art manufacturing facility, from the extrusion process until it ships out to our retail customers.
Durability to the Max: The SmartStrand Silk To prove, once and for all, that our ultimate carpet is as strong as it is soft, we took SmartStrand Silk to the Birmingham Zoo to meet Max the Rhino. It’s the SmartStrand Challenge—taken to the Max.
